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Raymond C. Rody

Clinical Professor, Department of Marketing

Hear how Dr. Rody’s experience teaching casino management in China led him to see the potential of facial recognition technology in sales training.

I teach my students that one or two stories about your great skills will get you through any interview.

Raymond C. Rody has joined the Department of Marketing as a clinical professor.

Dr. Rody was dean, Faculty of Commerce, at Macau Millennium College, Macau SAR, China, and has held visiting professor appointments as well as administrative positions at universities around the world. He also has extensive business experience, including as CEO of International Building Supplies, Inc. in California and as a consultant to companies globally.

Dr. Rody has published widely in refereed journals, has a forthcoming book titled Ten Year Anniversary of the Macau’s Return to the Motherland, and has two research projects in progress: “Casino Choice: a conjoint analysis” and “Salesperson performance attribution process and expectancy estimates: a cross-cultural analysis.”

He holds a PhD in marketing from the University of Southern California, Los Angeles, California, and a Bachelor of Marketing from the University of Michigan, Ann Arbor, Michigan.

View Raymond C. Rody’s faculty profile on the FIU College of Business web site.